Supermodel and EJF supporter Lily Cole opened EJF's latest pop up shop on Earlham Street, Seven Dials in Covent Garden. The shop is open until the end of May selling exclusive designer collaboration t-shirts by Katharine Hamnett, Alice Temperley, Luella, Giles Deacon, Kenzo, Richard Nicoll, John Rocha, Eley Kishimoto and many more.
The shop includes summer collections from London Fashion Week designers for men and women including Annie Greenabelle, Monkee Genes, PARTIMI, Pants to Poverty and others. The shop is in aid of the Environmental Justice Foundation (EJF).
As well as the campaign to stop forced child labour in the cotton industry, the shop will raise money for an emergency appeal to replace the charity’s boat in Sierra Leone.
The boat is used to track and monitor illegal fishing vessels and as a water ambulance for remote coastal communities which has saved 61 lives in just a year.
On 20th April the Guardian newspaper reported how EJF’s investigations in West Africa have been the catalyst for the Spanish authorities seizing over £4 million of illegally caught fish – stolen from Africa, en route to the EU.
Donated by the Shaftsbury Group PLC in the heart of London’s shopping district, the shop is the fifth pop up venture by the charity whose supporters include Johnny Depp, Lily Cole, Emilia Fox, Rachel Whiteread and over 60 stars of catwalk, stage and screen.
JUST
36+38 Earlham Street
Seven Dials
Covent Garden
London
(In old Fenchurch shop opposite Fly and Superdry) Mon – Sat 10am – 7pm
Sunday 11am – 5pm
www.ejfoundation.org/shop
Contact: popupshop@ejfoundation.org
Tel:0207 239 3310
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